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I've spoken with a lot of entrepreneurs making high 7, 8, and even 9 figures in revenue. And they all say the same thing.
Level Of Success
In Business And In Life.
In other words, you have to become the person worthy of the business you dream of before it becomes a reality. Your mindset controls how you feel about something — which determines the actions you take — which ultimately leads to the results. If you want bigger and better results, it all starts with the mindset.
This is the first step in my book From 6 to 7 Figures for a reason. Since the subconscious mind can't differentiate between what's real and what's not, we have to be intentional about instilling ourselves with the right programming.
Mindset is covered first in the book because without it, every strategy, system, and tactic falls flat. You can have the best playbook in the world — but if your inner narrative is running old, limiting programming, you'll find reasons not to act on it.
The good news: you can reprogram your mind. And the most powerful way to do it is with a daily, personalized affirmations audio — something I've done every single morning for years, and recommend to every 2X Accelerator client.
There are really only two things you can fully control each day: how you start it, and how you end it. Everything in between is often a blur — especially when you're still stuck in the weeds of your business. So the best investment you can make is in a powerful morning routine that puts you in a peak state before the day takes over.
The most important element of that routine? A customized affirmations audio — recorded in your own voice, built around your own vision. Affirmations powerfully shape your mind because your subconscious can't tell what's real from what isn't. That means daily repetition of the right words literally reprograms your brain to believe what you're telling it.
It might feel a little weird at first. Push through it. Here are the 6 steps to build yours.
Start by digging deep and answering three questions — and writing the answers down:
- Where do you want to be?
- WHO do you want to become?
- What does your life and business look like 3–5 years from now?
Use your business as the powerful vehicle it is to create your dream scenario. Your vision is where everything else in this process starts. Don't rush it — the more vivid and specific you are, the more powerful the result.
Most entrepreneurs have a vague idea of what they want but have never taken 30 minutes to really write it out in vivid detail. That clarity alone is transformational. Don't skip this step or treat it casually — this is the foundation everything else is built on.
Once you have your written vision, bring it to life visually. Gather images that represent the life you want to be living — photos that help your mind ground your vision in something concrete and emotional.
Austin's own vision board includes images that give the feeling of freedom, pictures of his family, people he finds inspirational, his dream home elements, and examples of the relationship and lifestyle he's building toward. The images you choose should be deeply meaningful to you specifically — not generic success symbols.
You'll know you've done this step correctly when you feel a genuine surge of energy and emotion looking at it. That feeling — that pull toward action — is the whole point. You should be looking at this board every single morning.
This step is about crafting a list of who you are becoming — the qualities, results, and feelings that describe your ideal self and ideal life. Write them in the present tense, as if they're already true.
It's not about the Lamborghini or the big house unless that genuinely moves you. It's about the person — the confidence, the intention, the focus, the family life, the freedom. Here are some examples from Austin's own list:
Write your full list, then take a few days away from it. Come back with fresh eyes, clean it up, and finalize your draft. The pause gives you perspective on what truly resonates versus what just sounds good.
Use your computer, a microphone, or your phone to record yourself reading your affirmations. Austin recommends the free tool Audacity — it's simple, powerful, and free.
A few things to keep in mind when you record:
- Record somewhere quiet with no background noise — you'll be listening to this every day
- Before you hit record, spend a moment getting into an emotionally elevated state
- Say every affirmation with genuine passion — don't just read the words off the page
Austin's clip runs about 3 minutes, but yours can be longer or shorter depending on how many affirmations you include. The length matters less than the quality of your emotional delivery.
Your own voice is the most powerful voice your subconscious will listen to. Don't overthink the production quality — even a simple phone recording done with real emotion will change your state every morning. The tool matters less than the intention you bring to it.
This step is optional — but it can meaningfully enhance the experience. Adding meditation music or binaural beats underneath your voice deepens the emotional impact and helps your brain get into a more receptive state.
You can find free meditation music and binaural beats online. Once you have your tracks, combine them into a single audio file using Audacity or the basic music editor already on your computer. Keep the music low — your voice should be clearly in front.
Once it's done: actually use it. Most people build this once, feel great about it, and never press play the next morning. Don't be that person.
Each morning as part of your routine, look at your vision board and listen to your audio at the same time. Let yourself truly feel what you felt when you first recorded it. This puts you in a peak state to start your day with:
- Intention
- Focus
- Clarity on what you're working toward
This isn't something that transforms you in a day, a week, or even a month. It's a daily practice. The repetition is what creates the reprogramming. Commit to the process and in time, you'll see the transformation happen bit by bit — in your decisions, your confidence, your results.
I've done this for years. It changed my life in a very real way. Not because some mystical force delivered my goals — but because it consistently put me in the right state to make better decisions, stay focused on what matters, and show up as the person I was committed to becoming. That compounds enormously over time.
If you start and end your day with a powerful mentality, you're going to change your feelings, your actions, and your results in a big way. It starts with the mind — and this is one of the most important habits of all.
— Austin Netzley, Founder · 2X
Create your vision. Build your vision board. Write your affirmations. Record your audio. Listen to it every single morning. The transformation happens gradually — and then suddenly. You'll look back six months from now and barely recognize the clarity, confidence, and momentum you've built.
This is the inner work that makes the outer work possible. It's step one in From 6 to 7 Figures for a reason — and it's a cornerstone of the 2X Accelerator for the same reason. Build the mindset first, and everything else gets easier.
Build The Mind.
Then Build The Business.
Mindset is step one — but there are 6 more steps in the playbook. Get the full From 6 to 7 Figures framework, or apply to the 2X Accelerator and let us help you build all of them.
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